PD Dr. habil. Tino Meitz

Freelance lecturer at the Department of Communication Science
© Tino Meitz

Department of Communication Science

Bispinghof 9-14
D-48143 Münster

Tel.: +49 251 83-24260 (Geschäftszimmer)

tino.meitz@uni-muenster.de

Consultation hours

By appointment

  • Research interests

    • Cognitive information processing of media-based communication
    • Event perception
    • Media effects research
    • Advertising research

     

  • Short CV

    Tino Meitz, PD Dr. habil., undergraduate doctoral studies in communication science, psychology, economic policy and political science, University of Münster. From 2006, PostDoc at the University of Surrey. 2009-2013 Research Assistant, Empirical Media Research, University of Tübingen. 2013-2014 Visiting Professor at the University of Augsburg. 2015 Habilitation at the University of Münster. 2014-2 2016 Gressly-Fleck Fellow, Université de Fribourg. 2017-2018 Visiting Professor, University of Jena. 2018 Visiting Scholar, USA. 2019, Offer of a research professorship at Texas Tech University for information processing in mediated communication. Since 2021 Founder and Managing Director of SCHRAMM|MEITZ&PARTNERS.

  • Projects

    • Leibniz-Community, “Overcoming barriers to prevention and treatment of obesity in childhood and adolescence – a digital media approach“

  • Professional activities

    • German Communication Association (DGPuK)
    • International Communication Association (ICA)
    • Psychonomic Society

     

  • Publications

    Peer reviewed

    • Huff, M., Rosenfelder, D., Oberbeck, M., Merkt, M., Papenmeier, F., & Meitz, T. G. K. (2020). Cross-codal integration of bridging-event information in narrative understanding. Memory & Cognition. doi:10.3758/s13421-020-01039-z
    • Meitz, T. G. K., Meyerhoff, H. S., & Huff, M. (2019). Event related message processing: perceiving and remembering changes in films with and without soundtrack. Media Psychology, (Online First), 1-31. https://doi.org/10.1080/15213269.2019.1636660
    • Meitz, T. G. K., & Huff, M. (2019). Event Perception: Alternative Verfahren zur Beobachtung der kognitiven Informationsverarbeitung audiovisueller Medienangebote [Event Perception: Alternative techniques for monitoring cognitive information processing of audiovisual media messages]. In J. Vogelgesang, J. Matthes, C. Schieb, & T. Quandt (Eds.), Beobachtungsverfahren in der Kommunikationswissenschaft [Observational Methods in Communication Science]. Cologne: Herbert von Halem.
    • Kalch, A., Küchler, C., & Meitz, T. G. K. (2018). Gaining Bystander Responsiveness: Bystander Intervention Against Sexual Assault on University Campus. In R. Kühne, S. E. Baumgartner, T. Koch, & M. Hofer (Eds.), Youth and Media: Current Perspectives on Media Use and Effects (pp. 151-166). Baden-Baden: Nomos.
    • Huff, M., Papenmeier, F., Maurer, A. E., Meitz, T. G. K., Garsoffky, B., & Schwan, S. (2017). Fandom Biases Retrospective Judgments Not Perception. Nature: Scientific Reports, 7, 43083. doi:10.1038/srep43083
    • Kalch, A., Bader, F., & Meitz, T. G. K. (2017). Mit kleinen Schritten zum Ziel! Die Nutzung der Zielsetzungsfunktion von Fitness-Armbändern. In C. Lampert & M. Grimm (Eds.), Gesundheitskommunikation als transdisziplinäres Forschungsfeld (pp. 143–156). Baden-Baden: Nomos. doi: https://doi.org/10.5771/9783845285290-143
    • Meitz, T. G. K., Ort, A., Kalch, A., Zipfel, S., & Zurstiege, G. (2016). Source does matter: Contextual effects on online media-embedded health campaigns against childhood obesity. Computers in Human Behavior. doi: 10.1016/j.chb.2016.02.067
    • Kalch, A., Ort, A., Zurstiege , G., & Meitz, T. G. K. (2016). Gefühlt zu dick! Negative Effekte einer stereotypisierenden Anti-Adipositaskampagne auf das gewichtsbezogene Selbstbild von Kindern [Feels too fat! Negative effects of a stereotyping anti-obesity campaign on the weight-related self-perception of children]. In A.-L. Camerini, R. Ludolph, & F. Rothenfluh (Eds.), Gesundheitskommunikation im Spannungsfeld zwischen Theorie und Praxis [Health Communication in the Field of Tension between Theory and Practice]. Baden-Baden: Nomos: 105-118.
    • Naab, T., Kalch, A., & Meitz, T. G. K. (2016). Flagging uncivil user comments: Effects of intervention information, type of victim, and response comments on bystander behavior. New Media & Society, 1-19. doi:10.1177/1461444816670923
    • Kalch, A., & Meitz, T. G. K. (2015). Zivilcourage motivieren: Die Wirkung von Testimonials in Bystander-Kampagnen gegen partnerschaftliche Gewalt [Motivating moral courage: The impact of testimonials in bystander campaigns against intimate partner violence]. In M. Schäfer, O. Quiring, C. Rossmann, M. Hastall, & E. Baumann (Eds.), Gesundheitskommunikation im gesellschaftlichen Wandel [Health Communication in Social Change] (pp. 203-212). Baden-Baden: Nomos. doi: 10.5771/9783845264677-203
    • Meitz, T. G. K., Kalch, A., & Groß, M. (2014). Prosoziales Bystanderverhalten aktivieren: Botschaftsformate und Argumentationsstrategien in Kampagnen gegen partnerschaftliche Gewalt [Prosocial bystander behavior: message formats and reasoning strategies in campaigns against intimate partner violence]. In E. Baumann, M. Hastall, & C. Rossmann (Eds.), Gesundheitskommunikation als Forschungsfeld der Kommunikations- und Medienwissenschaft [Health Communication as a Research Field of Communication Science and Media scie Studies] (pp. 64-77). Baden-Baden: Nomos. doi: 10.5771/9783845254685_64
    • Huff, M., Meitz, T. G. K., & Papenmeier, F. (2014). Changes in situation models modulate processes of event perception in audio-visual narratives. Journal of Experimental Psychology: Learning, Memory, and Cognition. doi: 10.1037/a0036780
    • Zurstiege , G., Meitz, T. G. K., & Ort, A. (2014). “So ashamed“. Die kommunikative Re-Kontextualisierung einer provokanten Kampagne gegen Adipositas bei Kindern [“So ashamed“. The communicative re-contextualization of a provocative campaign against obesity in children]. In C. Schwender, D. Schlütz, & G. Zurstiege (Eds.), Werbung im sozialen Wandel [Advertising in Social Change] (pp. 206-223). Cologne: Herbert von Harlem.
    • Meitz, T. G. K., & Zurstiege , G. (2013). Die Re-Kontextualisierung werblicher Kommunikation in sozialen Medien [The re-contextualization of advertising communication in social media]. In T. Schierl & J. Tropp (Eds.), Wert und Werte der Marketingkommunikation [Value and Values of Marketing Communication] (pp. 93-113). Cologne: Herbert von Halem.
    • Meitz, T. G. K. (2013). Mediality: Aspects of contextual media reception. European Journal for the Philosophy of Communication, 3(2). doi: 10.1386/ejpc.3.2.179_1
    • Meitz, T. G. K. (2012a). Comparing incomparability – the functional distinction between operation and identity. Commentary on Raivo Palmaru’s “Making Sense and Meaning. On the Role of Communication and Culture in the Reproduction of Social Systems”. Constructivist Foundations, 8(1), 14-16.
    • Meitz, T. G. K. (2012b). Die Organisation der Werbeästhetik: Die Rationalisierung ästhetischer Qualitäten in der Werbewirtschaft [The organization of advertising aesthetics: The rationalization of aesthetic qualities in the advertising industry]. In H. Stöckl (Ed.), Werbung - keine Kunst!? [Advertising - no art !?] Heidelberg: Universitätsverlag Winter.
    • Meitz, T. G. K., & Zurstiege, G. (2012). Die Werbeforschung der Werbepraxis [The advertising research of advertising practice]. In H. Haas & K. Lobinger (Eds.), Qualitäten der Werbung – Qualitäten der Werbeforschung [Qualities of Advertising - Qualities of Advertising Research] (pp. 45-57). Cologne: Herbert von Halem.
    • Meitz, T. G. K. (2010). In Praise of Hybris: Habermas, Epistemology and Theory Formation. In C. B. Grant (Ed.), Beyond Universal Pragmatics. Studies in the Philosophy of Communication (Vol. 4, pp. 177-200). Oxford: Peter Lang.
    • Meitz, T. G. K. (2009a). Uncertainty and Communication – Communication, Subjects and the Interjacent. SPIEL, 26(1), 97-108.
    • Meitz, T. G. K. (2009b). Unordnung der Ordnung. Anmerkungen zur Protologik des Beobachtens [Disorder of order. Notes on the protologic of observation]. Frankfurt am Main: Peter Lang [doctoral dissertation].

    More publications

    • Meitz, T. G. K. (2022). Out-of-Home und Digital-out-of-Home aus der Perspektive der kognitiven Informationsverarbeitung. In K.-M. Thäsler (Ed.), Außenwerbung. Gabler.
    • Meitz, T. G. K. (2020). Awareness and Attention: Kognitive Prozesse der Informationsverarbeitung als Parameter der Werbewirkungsforschung [Cognitive Processes as Parameters in Advertising Effects Research] (Media Impact Ed.). Berlin, GER: Axel Springer SE.
    • Meitz, T. G. K. (2019). The effectiveness of source information on advertising in different media contexts: a meta-analysis (Media Impact Ed.). Berlin, GER: Axel Springer SE.
    • Meitz, T. G. K., Meyerhoff, H. S., & Huff, M.. (2019, July 10). Event related message processing: perceiving and remembering changes in films with and without soundtrack [Supplemental](Version 1). Taylor & Francis. https://doi.org/10.6084/m9.figshare.8850305.v1
    • Meitz, T., & Kalch, A. (2018). Nicht-intendierte Medienwirkungen im Gesundheitsbereich [Unintentional media effects in the health sector]. In C. Rossmann & M. R. Hastall (Eds.), Handbuch Gesundheitskommunikation: Kommunikationswissenschaftliche Perspektiven Handbook of Health Communication. Communication Science Perspectives] (pp. 1-14). Wiesbaden: Springer Fachmedien Wiesbaden.
    • Kalch, A., & Meitz, T. (2017). Testimonials in der Gesundheitskommunikation [Testimonials in health Communication]. In C. Rossmann & M. R. Hastall (Eds.), Handbuch Gesundheitskommunikation: Kommunikationswissenschaftliche Perspektiven [Handbook of Health Communication. Communication Science Perspectives] (pp. 1-10). Wiesbaden: Springer Fachmedien Wiesbaden.
    • Zurstiege , G., Zipfel, S., Ort, A., Mack, I., Meitz, T. G. K., & Schäffeler, N. (2017). Managing Obesity Prevention Using Digital Media: A Double-Sided Approach. In J. Buder & F. W. Hesse (Eds.), Informational Environments: Effects of Use, Effective Designs (pp. 97-123). Berlin: Springer.
    • Meitz, T. G. K., Kalch, A. (2016). Limited Capacity Model of Motivated Mediated Message Processing. In M. A. Wirtz (Ed.), Dorsch – Lexikon der Psychologie (17 ed.). Bern: Hans Huber.
    • Meitz, T. G. K. (2015). Internationale und interkulturelle Werbung [International and intercultural advertising]. In G. Siegert, W. Wirth, J. Lischka & P. Weber (Eds.), Handbuch Werbeforschung [Handbook of Advertising Research]. Berlin: Springer.
    • Meitz, T. G. K., & Zurstiege, G. (2014a). Strategy in Advertising. In D. Holtzhausen & A. Zerfaß (Eds.), Handbook of Strategic Communication. London: Routledge.
    • Zurstiege , G., Meitz, T. G. K., & Ort, A. (2014b). Werbung [Advertising]. In S. Averbeck-Lietz & M. Meyen (Eds.), Handbuch nichtstandardisierte Methoden in der Kommunikationswissenschaft [Handbook of Unstandardized Methods in Communication Science]. Berlin: Springer. doi:10.1007/978-3-658-05723-7_31-1.
    • Meitz, T. G. K. (2013a). Augmented Reality. In M. A. Wirtz (Ed.), Dorsch – Lexikon der Psychologie [Dorsch – Encyclopedia of Psychology](16 ed., pp. 218). Bern: Hans Huber.
    • Meitz, T. G. K. (2013b). Dynamisch-transaktionaler Ansatz der Medienwirkung [Dynamic-transactional approach of media effects]. In M. A. Wirtz (Ed.), Dorsch – Lexikon der Psychologie [Dorsch – Encyclopedia of Psychology] (16 ed., pp. 407). Bern: Hans Huber.
    • Meitz, T. G. K. (2013c). Mediennutzung als soziales Handeln [Media use as social action]. In M. A. Wirtz (Ed.), Dorsch – Lexikon der Psychologie [Dorsch – Encyclopedia of Psychology] (16 ed., pp. 1004). Bern: Hans Huber.
    • Meitz, T. G. K. (2013d). Mediennutzungsforschung [Media effects research]. In M. A. Wirtz (Ed.), Dorsch – Lexikon der Psychologie [Dorsch – Encyclopedia of Psychology] (16 ed., pp. 1004). Bern: Hans Huber.
    • Meitz, T. G. K. (2013e). Preface: Special Issue "Mediatisation & Mediality". European Journal for the Philosophy of Communication, 3(2). doi: 0.1386/ejpc.3.2.117_7
    • Meitz, T. G. K. (2013f). Publikumsforschung [Audience research]. In M. A. Wirtz (Ed.), Dorsch – Lexikon der Psychologie [Dorsch – Encyclopedia of Psychology] (16 ed., pp. 1271). Bern: Hans Huber.
    • Meitz, T. G. K. (2013g). Schweigespirale [Spiral of silence]. In M. A. Wirtz (Ed.), Dorsch – Lexikon der Psychologie [Dorsch – Encyclopedia of Psychology] (16 ed., pp. 1380-1381). Bern: Hans Huber.
    • Meitz, T. G. K. (2013h). Scripted Reality. In M. A. Wirtz (Ed.), Dorsch – Lexikon der Psychologie [Dorsch – Encyclopedia of Psychology] (16 ed., pp. 1384). Bern: Hans Huber.
    • Meitz, T. G. K. (2013i). Stimulus-Response- and Stimulus-Organism-Response-Models. In M. A. Wirtz (Ed.), Dorsch – Lexikon der Psychologie [Dorsch – Encyclopedia of Psychology] (16 ed., pp. 1496). Bern: Hans Huber.
    • Meitz, T. G. K. (2013j). Wahrheitseffekt [Truth Effect]. In M. A. Wirtz (Ed.), Dorsch – Lexikon der Psychologie [Dorsch – Encyclopedia of Psychology] (16 ed., pp. 1655). Bern: Hans Huber.
    • Meitz, T. G. K. (2013k). Zwei-Stufen-Fluss der Kommunikation [Two Step Flow of Communication]. In M. A. Wirtz (Ed.), Dorsch – Lexikon der Psychologie [Dorsch – Encyclopedia of Psychology] (16 ed., pp. 1711-1712). Bern: Hans Huber.
    • Meitz, T. G. K., & Zurstiege, G. (2012). Werbekommunikation aus medien- und kommunikationswissenschaftlicher Sicht [Advertising communication from a media studies and communication science perspective]. In N. Janich (Ed.), Handbuch Werbekommunikation. Sprachwissenschaftliche und interdisziplinäre Zugänge [Handbook of Advertising Communication. Linguistic and interdisciplinary approaches] (pp. 383-394). Stuttgart: UTB.
    • Meitz, T. G. K., & Zurstiege, G. (2011a). Gehirn und Gesellschaft [Brain and Society]. In B. Pörksen (Ed.), Schlüsselwerke des Konstruktivismus [Keyworks in Constructivism] (pp. 362-376). Wiesbaden: VS Verlag für Sozialwissenschaften.
    • Meitz, T. G. K., & Zurstiege, G. (2011b). Research Summary: Authority, Professional Identity, and Power in a neglected occupational Field Strategic Responsibility and Planning in Advertising. Tübingen: University of Tübingen.
    • Grant, C. B., & Meitz, T. G. K. (2011a). Editors’ Note: A Belated Reception. In C. B. Grant & T. G. K. Meitz (Eds.), Worlds of Communication. Interdisciplinary Transitions. Siegfried J. Schmidt (pp. 3-4). Oxford: Peter Lang.
    • Grant, C. B., & Meitz, T. G. K. (Eds.). (2011b). Worlds of Communication. Interdisciplinary Transitions. Siegfried J. Schmidt. Oxford: Peter Lang.
    • Meitz, T. G. K. (2002a). E-Commerce: Chancen und Risiken von Business-to-Business Portalen für Zeitschriftenverlage [E-Commerce: Opportunities and Risks of Business-to-Business Plattforms for Magazine Publishers]. Holtzbrinck-Symposium, Düsseldorf.
    • Meitz, T. G. K. (2002b). Zur wirtschaftlichen Bedeutung und Leistungsfähigkeit der Zeitschriftenverlagsbranche in Nordrhein-Westfalen [The economic significance and performance of the magazine publishing industry in North Rhine-Westphalia]. Cologne: VZVNRW.
    • Meitz, T. (2003). Unternehmenskommunikation - Unternehmung kommunizieren [Corporate Communications - Communicating Business]. Universität Münster, Münster.

  • Teaching

    • Meitz, T. G. K., Keene, J. R., & Huff, M. (2021). Cutting Rates in Sports Broadcasting: Effects of Shot Length on Event Perception and Recall. Paper presented at the Engaging the Essential Work of Care: Communication, Connectedness, and Social Justice. 71st Annual Conference of the International Communication Association, Virtual Conference.
    • Meitz, T. G. K., Sprinz, M., & Hucke, M. (2020). The Effect of Fitspiration on Physical Self-Perception [Presentation cancelled due to SARS-CoV-2 pandemic]. 70th Annual Conference of the International Communication Association, Gold Coast, AUS.
    • Meitz, T. G. K., & Holtrup, S. (2019). Product Endorsement and Credibility in Social Media. Paper presented at the Communication Beyond Boundaries. 69th Annual Conference of the International Communication Association, Washington, DC.
    • Meitz, T. G. K., Kohler, S., & Langmann, K. (2019). An Experimental Revision of Heuristic and Systematic Information Processing of Search Engine-based Health Information. Paper presented at the Communication Beyond Boundaries. 69th Annual Conference of the International Communication Association, Washington, DC.
    • Stevenson Won, A., Meitz, T. G. K., & Lewis N. (2019). Practical Replication and Data Sharing examples. Paper presented at the Communication Beyond Boundaries. 69th Annual Conference of the International Communication Association, Washington, DC.
    • Meitz, T. G. K., Meyerhoff, H., & Huff, M. (2018). Perceiving and remembering changes in visual and audiovisual dynamic scenes. Presented at the der International Communication Association's 68th Annual Conference, Prag, CZ.
    • Huff, M., Papenmeier, F., Haußecker, N., & Meitz, T. G. K. (2018). Narratives Verstehen: Modalitätsabhängige Verarbeitung von Brückeninferenzen in Bildergeschichten. Presented at the Jahrestagung der Fachgruppe Rezeptions- und Wirkungsforschung in der DGPuK 2018, Hohenheim, Germany.
    • Meitz, T. G. K., Huff, M., Ort, A., & Fahr, A. (2017). Does heart rate detect event boundaries? Orienting responses as implicit measure for changes in event models. Presented at the Psychonomic Society 58th Annual Meeting, Vancouver, BC, Canada.
    • Meitz, T. G. K., Huff, M., Papenmeier, F., Ort, A., & Fahr, A. M. (2017). Heartrate as an Implicit Measure of Event Segmentation. Presented at the International Communication Association’s 67th Annual Conference, San Diego, CA.
    • Huff, M., Papenmeier, F., Maurer, A., Meitz, T. G. K., Garsoffky, B., & Schwan, S. (2017). They Saw One Game: Retrospective Judgments, Not Online Processing is Biased by Fandom. Presented at the TeaP 2017 - 59th Conference of Experimental Psychologists, Dresden, Germany.
    • Meitz, T. G. K., Kalch, A., & Küchler, C. (2016). Gaining Bystander Responsiveness: Effects of gain and loss frames and emergency-related danger on helping decisions. Presented at the 66th Annual Conference of the International Communication Association, Fukuoka, JP.
    • Meitz, T. G. K., Küchler, C., & Kalch, A. (2016). Gaining Bystander Responsiveness. Presented at the 61. Jahrestagung der DGPuK. 100 Jahre Kommunikationswissenschaft in Deutschland: Von einem Spezialfach zur Integrationsdisziplin, Leipzig, Germany.
    • Meitz, T. G. K., Küchler, C., & Kalch, A. (2016). Gaining Bystander Responsiveness. Presented at the Jahrestagung der Fachgruppe Rezeptions- und Wirkungsforschung in der Deutschen Gesellschaft für Publizistik- und Kommunikationswissenschaft (DGPuK), Amsterdam, NL.
    • Kalch, A., & Meitz, T. G. K. (2016). Do lyrics of pop songs matter for message processing? Presented at the 66th Annual Conference of the International Communication Association, Fukuoka, JP.
    • Kalch, A., Meitz, T. G. K., & Bader, F. (2016). Mit kleinen Schritten zum Ziel? Eine empirische Studie zum Einfluss von goal-setting Funktionen von Fitnesstrackern. Presented at the DGPuK-Fachgruppe Gesundheitskommunikation, Hamburg, Germany.
    • Kalch, A., Mengele, C., & Meitz, T. G. K. (2016). Prosoziale Musik und Bystanderverhalten: Der Einfluss populärer Musik auf die Wirkung von Kampagnen. Presented at the DGPuK. 100 Jahre Kommunikationswissenschaft in Deutschland: Von einem Spezialfach zur Integrationsdisziplin, Leipzig, Germany.
    • Kalch, A., Baader, F., & Meitz, T. G. K. (2016). Mit kleinen Schritten zum Ziel? Eine empirische Studie zum Einfluss von goal-setting Funktionen von Fitnesstrackern. Presented at the 1. Jahrestagung der DGPuK-Fachgruppe Gesundheitskommunikation, Hamburg, Germany.
    • Naab, T., Kalch, A., & Meitz, T. G. K. (2016). Bystander Intervention Against Uncivil User Comments: Do Intervention Information and User Responses Motivate Flagging? Presented at the 66th Annual Conference of the International Communication Association, Fukuoka, JP.
    • Papenmeier, F., Meitz, T. G. K., & Huff, M. (2016). A Closer Look at the Updating of Situation Models in Audio-Visual Narratives: An Eye-Tracking Study. Presented at the Psychonomic Society's 57th Annual Meeting, Boston, MA.
    • Schwan, S., Huff, M., Papenmeier, F., Maurer, A., Meitz, T. G. K., & Garsoffky, B. (2016). Is event perception biased by attitudes? Presented at the 16th Biannual conference of the International Society for the Empirical Study of Literature and Media, Chicago, IL.
    • Meitz, T. G. K., Huff, M., Wilhelm, C., Oeberst, A., Papenmeier, F., Maurer, A., & Schwan, S. (2015). Expertise or Involvement: How does Fandom affect Information Processing of Sports Entertainment? Presented at the 65th Annual Conference of the International Communication Association (ICA), San Juan, Puerto Rico.
    • Meitz, T. G. K., Ort, A., Kalch, A., & Zurstiege, G. (2015). Source credibility: Contextual effects on online media-embedded health campaigns against childhood obesity. Presented at the 65th Annual Conference of the International Communication Association (ICA), San Juan, Puerto Rico.
    • Meitz, T. G. K., Oberacker, V., & Kalch, A. (2015). Social Pressure by Tinder Profiles: Social Comparison as identity-relevant-stressor in dating apps. Presented at the „Children, Adolescents and Advertising“ Symposium TWG Advertising Research ECREA, Complutense University of Madrid, Spain.
    • Meitz, T. G. K., Kalch, A., Ort, A., & Zurstiege , G. (2015). Körperbildkonstrukte in der Gesundheitskommunikation: Wechselwirkungen von Körperwahrnehmung, Selbstbild und BMI bei Kindern und Jugendlichen im Rahmen von Adipositas-Präventionskampagnen. Presented at the 3. Tagung der Ad-hoc-Gruppe „Gesundheitskommunikation“ in der Deutschen Gesellschaft für Publizistik und Kommunikationswissenschaft (DGPuK), Lugano, Switzerland.
    • Kalch, A., & Meitz, T. G. K. (2015). Testimonials in Prevention Campaigning. Presented at the 65th Annual Conference of the International Communication Association (ICA), San Juan, Puerto Rico.
    • Kalch, A., & Meitz, T. G. K. (2015). Fehlende Zivilcourage im Internet? Moralisches Disengagement und konfligierende Wertvorstellungen als Einflussfaktoren für discouragiertes Verhalten potentieller Zeugen. Presented at the 60. Jahrestagung der Deutschen Gesellschaft für Publizistik und Kommunikationswissenschaft. Verantwortung – Gerechtigkeit – Öffentlichkeit, Darmstadt, Germany.
    • Kalch, A., & Meitz, T. G. K. (2015). Feelings for assistance: Moral emotions in bystander addressed pro-social campaigns. Presented at the „Children, adolescents and advertising“ Symposium TWG Advertising Research ECREA, Complutense University of Madrid, Spain.
    • Kalch, A., Mengele, C., & Meitz, T. G. K. (2015). Prosoziale Musik und Bystanderverhalten: Der Einfluss populärer Musik auf die Wirkung von Kampagnen. <>Presented at the 2. Tagung der Fachgruppe Werbekommunikation in der DGPuK, Hannover <>, Germany.
    • Papenmeier, F., Meitz, T. G. K., & Huff, M. (2015). A closer look at the updating of situation models in audiovisual narratives: An eyetracking study. Presented at the 9th Conference of the DGPs Media Psychology Division, Tübingen, Germany.
    • Meitz, T. G. K., Wilhelm, C., Papenmeier, F., Maurer, A., Oeberst, A., Schwan, S., & Huff, M. (2014). Experiencing Sports Entertainment in the Light of Fan Group Involvement. Presented at the 64th Annual Conference of the International Communication Association (ICA), Seattle, WA.
    • Huff, M., Meitz, T. G. K., & Meyerhoff, H. (2014). Using Hollywood movies to explore human long-term memory for audio-visual scenes. Presented at the Psychonomic Society's 55th Annual Meeting, Long Beach, CA.
    • Kalch, A., & Meitz, T. G. K. (2014). Intimate partner violence in the realm of prevention campaigns. Presented at the 5th European Communication Conference of the European Communication Research and Education Association (ECREA) – "Citizens, Markets, Innovations", Lissabon, Portugal.
    • Papenmeier, F., Schwan, S., Meitz, T. G. K., Maurer, A., & Huff, M. (2014). <>Nahmen BVB-Fans und FCB-Fans das Champions-League-Finale 2013 unterschiedlich wahr? Einfluss der Fanzugehörigkeit auf die kognitive Verarbeitung von Sportübertragungen <>. Presented at the 49. Kongress der Deutschen Gesellschaft für Psychologie, Bochum, Germany.
    • Huff, M., Meitz, T. G. K., & Papenmeier, F. (2014). <>Änderungen im Situationsmodell modulieren Gedächtnis, Vorhersageleistung und Blickbewegungen, in audio-visuellen Erzählungen <>. Presented at the 49. Kongress der Deutschen Gesellschaft für Psychologie, Bochum, Germany.
    • Kalch, A., & Meitz, T. G. K. (2014). Argumentation strategies in campaigns for intimate partner violence prevention: Are narrative testimonies useful? Presented at the StoryNet Workshop 2014, Budapest, Hungary.
    • Zurstiege , G., Ort, A., & Meitz, T. G. K. (2014). Sowing Bad Seeds? The Diffusion and Re-contextuallization of a Provocative Public Service Campaign against Childhood Obesity in Digital Media. Presented at the IAMCR 2014. Region as Frame: Politics, Presence, Practice, Hyderabad, India.
    • Meitz, T. G. K., Kalch, A., & Groß, M. (2013). Strategies of argumentation in campaigns for intimate partner violence prevention. Presented at the 1. Tagung der Ad-hoc-Gruppe Gesundheitskommunikation in der DGPuK, Hannover, Germany.
    • Meitz, T. G. K., & Groß, M. (2013). Intimate Partner Violence in the realm of prevention campaigns. Presented at the Advertising in Communication & Media Research, Barcelona, Spain.
    • Meitz, T. G. K., & Huff, M. (2013). <>Messung der Wahrnehmung von Medienereignissen: Segmentierung, Wahrnehmung und Erinnerung audiovisueller Medienangebote <>. Presented at the 15. Jahrestagung der Fachgruppe Methoden in der DGPuK – Beobachtungsverfahren in der Kommunikationswissenschaft, Münster, Germany.
    • Mandel, N., Meitz, T. G. K., & Huff, M. (2013). Changes in situation models modulate recognition and prediction performance in audiovisual media offers. Presented at the Tagung experimentell arbeitender Psychologen (TeaP), Vienna, Austria.
    • Huff, M., Meitz, T. G. K., & Papenmeier, F. (2013). Changes in Situation Models Modulate Gaze Behavior, Memory and Prediction Performance in Motion Pictures. Presented at the Psychonomics, Toronto, Canada.
    • Zurstiege , G., Meitz, T. G. K., & Ort, A. (2013). <>“So ashamed“. Die kommunikative Re-Kontextualisierung einer provokanten einer Kampagne gegen Adipositas bei Kindern <>. Presented at the Jahrestagung der Ad-hoc-Gruppe Werbekommunikation in der DGPuK Berlin, Germany.
    • Meitz, T. G. K. (2012). Strategic planning – advertising agencies' professionalization of service portfolio. Presented at the 4th European Communication Conference of the European Communication Research and Education Association (ECREA) – "Social Media and Global Voices", Istanbul, Turkey.
    • Meitz, T. G. K. (2012). Slow science for fast communication. A Response. <>Presented at the <>62nd Annual Conference of the International Communication Association (ICA), Phoenix, AZ.
    • Meitz, T. G. K., & Zurstiege , G. (2012). Decision-making Processes in Advertising. Presented at the Exploring Advertising Conference, Stockholm, Sweden.
    • Zurstiege , G., & Meitz, T. G. K. (2012). <>Strategie. Zur strategischen Bedeutung eines spekulativen Begriffs im Werbeprozess <>. Presented at the Jahrestagung der Gesellschaft für Medienwissenschaft, Frankfurt am Main, Germany.
    • Meitz, T. G. K., & Zurstiege , G. (2011). Doing Strategy in Advertising. Presented at the ICA Preconference on Strategic Communication – A Concept at the Center of Applied Communications? 61st Annual Conference of the International Communication Association ICA, Boston, MA.
    • Meitz, T. G. K., & Zurstiege, G. (2010). Authority, professional identity, and power in a neglected occupational field - strategic responsibility and planning in advertising. Presented at the International Conference on Research in Advertising (ICORIA), Madrid, Spain.
    • Meitz, T. G. K., & Zurstiege , G. (2010). <>Die Werbeforschung der Werbepraxis <>. Presented at the „Qualitäten der Werbung – Qualitäten der Werbeforschung“. 5. Workshop der Forschungsgruppe Werbung, Vienna, Austria.
    • Meitz, T. G. K. (2009). ECREA Workinggroup Roundtable: ECREA Panel - Debating ‘Quality’ in Communication Research: Publications. Presented at the 59th Annual ICA Conference, Chicago, USA.
    • Meitz, T. G. K., & Modena, I. (2009). Contingency in Corporate Communications. Risk Perception in Organisational Change. Guildford, Great Britain.
    • Meitz, T. G. K., & Modena, I. (2009). Corporate Contingencies in Inter-Organisational Collaborations: A Process-System Model of Effective Communication; Strategic and Organizational Communication in firms: Crisis as Opportunity? Presented at the ECREA Strategic and Organizational Communication Section Conference, Toulouse, France.
    • Meitz, T. G. K. (2008). Contingencies of Communication: Uncertainty, self and the medium. Presented at the European Communication Research and Education Association, 2nd European Communication Conference, Barcelona, Spain.
    • Meitz, T. G. K. (2007). Adoring hýbris. The Antinomy of Communication. Presented at the „Landmarks: 25 years of universal pragmatics. Facts and fictions“, University of Surrey, Guildford, Great Britain.
    • Meitz, T. G. K. (2007). Consciousness, Mind and Brain: The concept of ‘Observance'. Presented at the Communication Forum, Guildford, Surrey, Great Britain.
    • Meitz, T. G. K. (2006). Isochronous Constructions – Complementarities of Medial and Social Emergence. Presented at the Centre for Research on Socio-Cultural Change, 2nd annual conference: Media Change and Social Theory, University of Oxford, Oxford, Great Britain.

    Invited Keynotes

    • 07/2021 Online „Ignorance is bliss. Media effects research in the era of big data“, AGMA (Arbeitsgemeinschaft Media-Analyse e.V. ), 07-15-2021
    • 03/2021 Online „Wading in the marketing clutter. Why ballyhoo cannot replace scientific evidence“, TEMECOCO (Telekom Media & Communication Conference), 03-25-2021
    • 11/2020 Düsseldorf „Zählen, messen, befragen: Was die Werbewirkungsforschung wirklich braucht“, Tatjana Damgaard (Managing Director mscience) & Tino Meitz, Content-Gipfel 2020, GroupM / Mediacom, 11-12-2020
    • 10/2020 Frankfurt „The Song Remains the Same”: Ist abseits der Krisen-Folklore ein Trend zu strategischer Werbeforschung erkennbar“ Impulse keynote HORIZONT Werbewirkungsgipfel 2020, 10-01-2020
    • 03/2019 Düsseldorf „Parameters in audiovisual information processing“ [Postponed due to SARS-CoV-2 pandemic], Content-Gipfel 2020, GroupM / Mediacom, 03-26-2019
    • 03/2019 Vienna Keynote „Innovation durch Methoden – Eine Perspektive der Behavioral Sciences“, Conference of the Austrian Market Research Association „Innovationen - der Motor für die Markt- und Meinungsforschung“ Verband der Marktforscher Österreichs (VMÖ), 03-14-2019
    • 02/2019 Düsseldorf Science Address „Warum „Print“ eine bodenlose Untertreibung ist – ein Lobgesang auf die Vorzüge eines einzelnen Sinneskanals“,printsummit19, GroupM / Mediacom, 02-19-2019
    • 12/2018 Hanover „How to enhance communication effectiveness with behavioral data“ Special Panel with Bernd Büchner and Claudia Gelbe (Milward Brown), 45. German Marketing Day 2018 , 12-06-2018
    • 08/2018 Frankfurt „Behavioural Research“ Keynote planung&analyse Insights 2016 , 08-23-2018
    • 05/2018 Erfurt Keynote „Wer hat denn gesagt „es wird einfach“? Herausforderungen und Chancen in einer vernetzten Medienwelt“, MDR Media Update, 05-24-2018
    • 05/2018 Bremen Keynote „Consumer Behavior in Social Media“, Lehrstuhl für innovatives Markenmanagement Forschungsworkshop, University of Bremen, 05-09-2018
    • 01/2018 Berlin „Influencer-Marketing“, 22. G·E·M Markendialog, Gesellschaft zur Erforschung des Markenwesens, 02-15-2018
    • 10/2017 Munich Impulse Note „There is nothing smart about data – Der schmale Grat zwischen Datenanalyse und Mythomanie“, Medientage München, 10-25-2017
    • 10/2017 Munich Podiumsdiskussion „Ethik und wirtschaftlicher Erfolg?“, Medientage München, 10-24-2017
    • 09/2017 Düsseldorf Science Address „Kognitive Informationsverarbeitung text und statischer Bildinformationen“,printsummit17 der GroupM / Mediacomm, 09-28-2017
    • 09/2017 Düsseldorf "Wirkungsversessen und wirkungsvergessen - Effizienz und Effektivität werblicher Kommunikation aus Sicht der kognitiven Informationsverarbeitung", DDV Competence-Center, 09-06-2017
    • 08/2017 Frankfurt „Was muss die Wirkungsforschung heute leisten?“ Keynote HORIZONT Werbewirkungsgipfel 2017, 08-23-2017
    • 07/2017 Düsseldorf „Diesseits von Medienwirkungen. Aspekte der kognitiven Informationsverarbeitung Verarbeitung von Medienangeboten“, Kolloquium des Instituts für Sozialwissenschaften, Kommunikations- und Medienwissenschaft IV, Heinrich-Heine-Universität Düsseldorf, 07-11-2017
    • 06/2017 Aix-en-Provence / Marseille „Essentials in Cognitive Information Processing of mediated content“, Ecole de Journalisme et de Communication d'Aix Marseille / Information Processing of Media, Workshop, 06-21-2017
    • 05/2017 Vienna „More than Words. Bewegtbild – Chancen neuer Formate aus Sicht der kognitiven Informationsverarbeitung” AGTT Screenforce Day 2017: „The Magic of TV“, Vienna, 05-10-2016
    • 04/2017 Munich Panel discussion „The New Architecture of Media“ – Verband der Zeitschriftenverlage in Bayern (VZB), München, 04-05-2017
    • 03/2017 Baden-Baden „Gesundheitskommunikation im Markt der Publikumszeitschriften “ – Editorial Day, Mediengruppe Klambt, Baden-Baden, 03-09-2017
    • 11/2016 Frankfurt „Bewegtbild – Chancen neuer Formate aus Sicht der kognitiven Informationsverarbeitung“ – Screenforce, 2. Expert Forum „Herausforderungen für Ihren Werbeerfolg: KPIs, Wirkung und Prognosen“, Frankfurt am Main, 11-29-2016
    • 10/2016 Düsseldorf Keynote, printsummit16 der GroupM / Mediacom; Invited by Handelsblatt, Düsseldorf 10-06-2016
    • 08/2016 Düsseldorf Panel discussion „Was trägt die Wissenschaft zur Werbewirkungsforschung bei?“ – Horizont Werbewirkungsgipfel, Düsseldorf, 08-30-2016
    • 05/2016 Fribourg „Media, Perception, and Memory – Cognitive Information Processing in Communication Research“ Gressly and Fleck Lecture – inaugural lecture Max-Gressly and Florian-Fleck Fund International Visiting Scholarship 2016
    • Département des sciences de la communication et des médias, Université de Fribourg, 07-05-2016
    • 11/2015 Fribourg „Spezielle Forschungsfelder der Medienwirkungsforschung“ – Universität Fribourg, 11-16-2015
    • 06/2015 Erfurt „Testimonials in der <>Gesundheitskommunikation <>“ – Universität Erfurt, 06-02-2015
    • 05/2014 Chapel „Ethical Issues in Brand Communication – a European Perspective“ – University of Hill, NC North Carolina, Chapel Hill, NC, 05-29-2014
    • 02/2013 Brussels „Media Effects – Ccognitive, Affective and Perceptual Aspects of Media Use“ – Université Saint-Louis Bruxelles, 02-22-2013
    • 06/2011 Frankfurt „Letzte Worte – Markengeschichten und medialer Wandel“ – Ferdinand Porsche AG and Kemper Kommunikation, Frankfurt am Main, 06-03-2011
    • 05/2011 Munich „Brand Comunication and the Digital Age“ – rtt excite 2011, RTT, Munich, 05-20-2011
    • 05/2011 Salzburg „Die Organisation der Werbeästhetik: Die Rationalisierung ästhetischer Qualitäten in der Werbewirtschaft“ – Internationales Symposion, Schwerpunkt ‘Wissenschaft & Kunst’ der Universität Salzburg Programmbereich ‘Kunst & Ästhetik/Arts & Aesthetics’ WERBUNG – KEINE KUNST!? Phänomene und Prozesse der Ästhetisierung von Werbekommunikation, Salzburg, 05-06-2011
    • 03/2011 Munich „Augment the Story! Augmented Reality in the Realm of Advertising“ –Automotive Advertising in Digital Media , Storytelling 2.0, RTT & ramp-magazin, Munich, 03-24-2011
    • 11/2010 Zurich „Die Werbeforschung der Werbepraxis“ – Invited Lecture, Institut für Publizistikwissenschaft und Medienforschung, University of Zurich, 11-14-2011
    • 06/2010 Tübingen „Augmented Reality – Wirklichkeits- und Wirkungserweiterungen der Werbung“ – Ringvorlesung Werbung und PR in ausdifferenzierten Mediensystemen, Universität Tübingen
    • 05/2009 Preston “From Control to Self-Organisation - 2nd Order Cybernetics' echo in Communication Theory” – Public lecture, University of Central Lancashire
    • 11/2008 London Impulse note – Frontiers of Communication, University of London, Senate House
    • 10/2007 Guildford “Consciousness, Mind and Brain: The concept of 'Observance' and the fear of relativism”; Public Lecture - Communication Research Forum - University of Surrey
    • 10/2007 Guildford “Research Presentation on Interaction and Communication” – Public lecture, University of Surrey