Öffentlich-rechtlicher Rundfunk in Europa: ein kennzahlenbasierter Vergleich zum Verhältnis von Finanzierung und Publikumsleistungen

Abstract

Public service media (PSM) are confronted with a continuing debate about public remits, performance, efficiency, and the public value of its offerings – and in many countries, they are put under pressure by political initiatives that question the traditional public funding models. This paper contributes to the debate about funding models and the assessment of public service media by exploring the relationship between funding (input) and audience performance (impact). Results of a comparative analysis of 17 European countries indicate that funding of PSM affects its audience performance. Broadcasters with stronger public income achieve higher market shares, stronger relevance as an information source, and greater trust in independence from external constraints.